LEXINGTON, OH, August 15, 2014 – The Goodyear Tire & Rubber Company has been selected as the official and exclusive tire supplier for The Mid-Ohio School and Mid-Ohio Sports Car Course.
As part of the relationship, Goodyear will supply all tires for The Mid-Ohio School's fleet, as well as track vehicles. North America’s largest tire manufacturer will have significant track presence during all Mid-Ohio events, the most prominent of which are the “Goodyear Tower,” in which the track's media center and hospitality suites are housed for events, as well as the “Goodyear Bridge.”
Goodyear has a long-standing legacy at Mid-Ohio, which spans almost three decades, and this relationship now represents a new chapter in this storied history.
“To have Goodyear, one of the most iconic brands in racing, as part of our team is very rewarding,” said Craig Rust, President of Mid-Ohio Sports Car Course and The Mid-Ohio School. “They have played such a big part in Mid-Ohio’s history and heritage. Goodyear’s leadership in tire innovation and technology parallels how racing continues to evolve here at Mid-Ohio, and we’re happy to continue our working relationship with Goodyear moving forward.”
“This association with a leading North American road course and driving school fits Goodyear well. There is a connection between the grueling demands Goodyear tires face in competitive track situations and everyday driving,” said Scott Rogers, Goodyear’s chief marketing officer, North America. “We want racers and fans of all series to come to Mid-Ohio and experience the performance of Goodyear’s products first-hand, to see how everything we learn making Goodyear racing tires inspires what we roll into tires for consumers.”
Goodyear’s first foray into racing – and first victory– came when Henry Ford put Goodyear rubber on his Detroit Driving Club sponsored car in 1901. For 60 years, the tire company has been the exclusive tire supplier for NASCAR’s top three racing series, including the NASCAR Nationwide Series, which races at Mid-Ohio for the Nationwide Children's Hospital 200 from August 15-16.
Goodyear is one of the world’s largest tire companies. It employs approximately 69,000 people and manufactures its products in 50 facilities in 22 countries around the world. Its two Innovation Centers in Akron, Ohio and Colmar-Berg, Luxembourg strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, go to www.goodyear.com.
About Mid-Ohio Sports Car Course
A comprehensive motorsports facility, Mid-Ohio Sports Car Course features a permanent road-racing circuit with two primary configurations: a 2.4-mile, 15 turn, and a 2.25- mile, 13-turn circuit. The park-like, 330-acre complex is located in Lexington, Ohio, near Mansfield, 60 miles north of Columbus and 75 miles south of Cleveland. The track has been called the most competitive course in the U.S. and hosts a diverse lineup of locally, regionally and nationally sanctioned racing events for amateur, club and professional drivers and riders. Mid-Ohio Sports Car Course opened in 1962 and is owned and operated by Green Savoree Mid-Ohio, LLC. For more information, visit ww.midohio.com.
About The Mid-Ohio School
The Mid-Ohio School provides professional driving and riding instruction to drivers and motorcyclists of all skill levels. The school’s 16 automobile courses include Defensive Driving, High Performance and Racing programs. The motorcycle side features two Performance Track Riding formats. Students enjoy classroom sessions, skill drills, expert private instruction and lapping on the same track that challenges the world’s top racers. The school is a member of the AAA Approved School Network and the most recent recipient of the Ohio State Highway Patrol’s Partners for Safety Award. In 21 seasons, The Mid-Ohio School boasts 54,800 all-time graduates, including over 16,800 teenage drivers and 11,900 motorcyclists. For a schedule or more information, visit www.midohioschool.com.
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416-341-9929 ext.227 / 647-830-0354